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27.02.2018

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Teilzeit / 20 Std.

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Kontakt

LeanIX GmbH
Fürstenstr. 4
53111 Bonn

Einsatzort:

Bonn

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Constantin von Wülfing
00491604435080

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1693

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Working Student Content Marketing and Automation

27.12.2017
LeanIX GmbH - Bonn
Marketing, Wirtschaftsinformatik, Wirtschaftswissenschaften, Betriebswirtschaft allgemein

Aufgaben

- Support of content production, schedule and journey
Team up with internal and external roles (e.g. designer, copywriter,
translator, developer) to create compelling content
- Completion of content materials along the buyer journey by stage
(awareness, consideration, decision) and target persona
- Automation of the customer journey with workflows & emails
- Innovative marketing automation solutions (e.g. prequalifying of
prospects, leadscoring, data enrichment, chat bots)
- Improvement of key conversion points in the marketing funnel (landing
pages, website calls-to-action (CTAs), chat bot, lead-generating form
with A/B tests)
- Improvement of demand generation analytics

Qualifikation

- Ongoing studies in economics, business, business informatics
- minimum one previous working experience in a business environment
- Very high affinity towards technology and IT
- Good sense for high-quality content pieces (whitepapers, infographics,
blogs) for IT subject matters, structure and design
- Structured and analytical mind combined with creative problem solving
and very good communication skills
- Efficient at collecting and evaluating information
- Excellent English & German language skills
- Desire to work in an agile startup environment

Benefits

- Start-Up
- Fast moving environment
- Free drinks and fruit
- Newest tools
- Best equipment
- Challenging tasks
- Possibility to gain experience

Weitere Angaben

Sprachkenntnisse: excellent German - excellent English
Beginn: as soon as possible
Dauer:
Vergütung:
Anzahl der Plätze: 1

Angaben zum Unternehmen

Unternehmensbeschreibung
LeanIX offers a Software-as-a-Service (SaaS) for Enterprise Architecture (EA), which enables organizations to take faster, data-driven decisions in their IT. More than 100 leading brands such as Adidas, DHL, TUI, Vodafone or Zalando use the innovative solution worldwide. Users of LeanIX gain insight how well the used technology supports the business to increase competitiveness and to strengthen innovation. LeanIX addresses the frequent problem, that the required information about the IT landscape is missing, outdated or difficult to analyze. Use cases include application rationalization, technology risk management and the shift from monolithic architectures to microservices. LeanIX was founded in 2012 by Jörg Beyer and André Christ. The companys headquarter is in Bonn, with offices in Boston, Massachusetts and Houston, Texas. A wide network of partners provides support in America, Europe and Australia.

Unternehmensgröße
21-50 Mitarbeiter

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